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Keep Making Plans

OhioHealth
Joyfully reimagining the way we think about cancer and what comes after a diagnosis.

The Challenge

A cancer diagnosis – and even cancer treatment itself – is a frightening thing. How do we capture the empowering and inspiring side of OhioHealth’s world-class cancer care?

The Solution

We dug deep into real patient insights to find the pure joy – and incredible strength – at the heart of every cancer story.

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doe anderson ohiohealth keep making plans father daughter smiling at each other preparing to skydive from plane
doe anderson ohiohealth keep making plans mature group of women touring new york city holding icecream
doe anderson ohiohealth keep making plans father getting first tattoo being supported by family

Results

Impressions
346M
Awareness
+200%
Consideration for Screenings
+100%
CTV Completion Rate
98.3%
Website Visitors
124k

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